Photograph by Johnny Miller
Spanning food, entertaining, fashion and lifestyle, EyeSwoon is a destination for creativity, dedicated to the beauty and deliciousness of the everyday. Armed with an eye for the unexpected, founder Athena Calderone created EyeSwoon as a form of visual expression, a place to transform ordinary life into a feast for the eyes. In addition to sharing her own recipes and designs, Athena also joins forces with like-minded tastemakers, including acclaimed chefs, bloggers, designers, editors, actors and models to provide a glimpse into their creative process while concocting the swooniest of meals and spaces. Through these creative journeys, EyeSwoon lifts the curtain on inspiring food, design and decor, demonstrating that often all it takes are simple ideas and thoughtful execution to turn our surroundings into a place that makes the eye swoon.
Athena Calderone believes beauty stems from self-expression — and that self-expression can mean giving yourself license to be more than one thing. As an interior designer, home chef and entertaining expert, Athena created a unified voice for her pursuits in EyeSwoon. And just as the site is marked by a coalescence of divergent influences, so is Athena’s aesthetic. Her ability to juxtapose contrasting styles, along with her eye for the sophisticated and the unusual, quickly garnered a strong, devoted following for the site. Athena’s work has been featured in Elle Decor, Harper’s Bazaar, Architectural Digest, Martha Stewart, Food & Wine, The New York Times and many others, and syndicated in publications like Vogue, Food52, Domaine and Bon Appétit.