5 swoon worthy things: Could I Have That: Samantha Wennerstrom
Could I Have That: Samantha Wennerstrom
By Natalie Goel
It isn’t always easy to find outfit inspiration that feels elevated and exciting, yet also practical enough to wear on a day-to-day basis. If you’re on the lookout, we suggest spending some serious time on Could I Have That, the fashion and lifestyle blog of born-and-bred Santa Barbara, California resident Samantha Wennerstrom. No matter the trend du jour, Samantha has consistently delivered pared-down Cali-cool style since starting the site in 2009. As we discovered from seeing glimpses of her abode, including the sweet nursery she designed for her little one Elin Mae, Samantha’s taste in home decor shares the same elegant simplicity as her personal style. A look at her current home obsessions and taste of her dreamy, sunshine-soaked Southern Californian aesthetic is just the winter pick-me-up we’ve been craving.
NAME: Samantha Wennerstrom
PROFESSION: Fashion and lifestyle blogger
HOME BASE: Santa Barbara
ENDLESSLY OBSESSED WITH… The beach and its color palette.
DESIGN PHILOSOPHY: Comfort and personality hold the most importance to me in a home. I love when different elements tell a story and fill the space with life. Collected pieces from travels, unexpected combinations and worn-in, cozy couches feel like home.
YOUR AESTHETIC IN 3 WORDS: Light, airy and natural.
HOW YOU CAME TO DO WHAT YOU DO: I was working in the publishing business and started a blog on the side, which housed all the things I was dreaming about—home, fashion, food, travel and more. When people actually started commenting I began taking it more seriously and two years later it became my full-time job.
HOW IS YOUR INTERIOR STYLE SIMILAR TO OR DIFFERENT FROM YOUR PERSONAL STYLE? I love a soft and natural color palette. It’s definitely reflected throughout my wardrobe too!
TOP CITIES FOR INTERIOR DESIGN AND ARCHITECTURE? Santa Barbara—I’m constantly inspired by my own hometown—and San Miguel de Allende, Mexico. I took a trip there once and fell in love with the vibe and colors.
HAS YOUR INTERIOR STYLE CHANGED SINCE YOU’VE HAD ELIN MAE? No not much! We never sacrificed our style for fear of mashed blueberries and still have white couches in our living room—just extra stain remover waiting in the wings. I do love all shades of pink a little more now thanks to her.
DESIGN TREND YOU LOVE? Mixing textiles and textures.
ONE YOU WISH WOULD GO AWAY? Tiny houses.
LAST INTERIOR PROJECT YOU TOOK ON: Redecorating our bedroom with Z Gallerie.
WHAT YOU LEARNED FROM IT: Measurements are crucial.
COLOR OR NEUTRAL? Neutral.
WE WILL NEVER SEE fake plants IN YOUR HOME.
HOW AND WHERE YOU SHOP FOR THE HOME: Everywhere! I love finding things while traveling because it will always remind me of that trip or place. I spend a lot of time on the internet so 1stdibs, ABC Home, Restoration Hardware and Anthropologie are some favorite stops.
RETAIL STORES WITH THE BEST INTERIOR DESIGN? I love shopping at Diani Living and Upstairs at Pierre Lafond in Santa Barbara. They’re two gems that constantly inspire me.
WHAT INSPIRES YOUR WORK MOST? Traveling clears my mind and triggers new ideas. Every time I step outside my usual surroundings it’s like pressing the refresh button.