Living Swoon Radar:

Home Store Obsessions

As you can probably imagine, we get pretty excited about home stores here at EyeSwoon. When it comes to our favorites, not only do we obsess over the actual items, we also find massive inspiration in the way they’re merchandised and the overall ethos of the shop. Here are four such stores that never fail to spark excitement and make us feel just as they should — right at home.

By Natalie Goel | Photography by Sarah Elliott

  1. HomeStories: Founded by husband and wife interior designers, Paul Gross and Sophie Yanacupoulus-Gross, it’s no wonder HomeStories is so expertly arranged. The feel is a perfectly curated muted mix of modern and natural, with tons of texture. Among the furnishings you’ll find salvaged wood pieces, linen sofas and bedding and an entire wall of ceramics. Yes, yes and yes.

  2. The Line: The Line is a striking example of modern and minimal. With locations in NYC and LA, their physical stores look like airy, carefully-considered homes, but lucky for us, all of the items from fashion to homewares are of course for sale. They have a huge assortment available online, along with lots of images to ogle of their brick-and-mortar outposts.  Their newest endeavor, Tenfold, a select house and home collection marries function and beauty, spanning categories ranging from bed linens and bath textiles to vessels and accessories.

  3. Nalata NalataAlthough it houses items from a global selection of makers, Nalata Nalata has a decidedly design-centric, contemporary Japanese feel. In a restrained color palette of white and warm wood, the soothing space is a canvas for objects like brass trivets, knitted doormats, handcrafted wooden utensils and more.

  4. Totokaelo: Little secret — better known for its clothing, the ever avant-garde Totokaelo has a sizable selection of home goods, too. Among their artful offerings are Helen Levi ceramics and Electric Love and Julie Thevenot wall hangings. We’ve long admired their online shop and in addition to their Seattle retail store, they recently opened an NYC location on Crosby Street as well.

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Natalie Goel

This post was contributed by Natalie Goel of Like Fresh Laundry.

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